In the realm of business, much like in personal health, maintaining optimal energy levels is crucial for success. Just as individuals need to monitor and manage their physical and mental energy through diet, exercise and other lifestyle choices, organizations, particularly startups, must actively manage their collective energy to ensure sustained productivity and morale. While I am not an organizational scientist, my experiences and insights from working with various clients have provided me with a valuable perspective. Here's what I've learned:
Understanding Organizational Energy
Organizational energy refers to the collective enthusiasm, motivation and engagement of a company's workforce. This energy can be positive or negative and fluctuates based on various internal and external factors. Much like individuals, organizations experience cycles of high and low energy, and the ability to navigate these cycles effectively can significantly impact their overall success.
To delve deeper into the concept of organizational energy, I recommend the book "Fully Charged: How Great Leaders Boost Their Organization's Energy and Ignite High Performance" by Heike Bruch and Bernd Vogel. The authors argue that an organization's energy levels are directly linked to its performance. They introduce the Organizational Energy Matrix, a tool for diagnosing the energy state of a company, which helps identify both positive and negative energy states.
According to Bruch and Vogel, there are four states.
1. Productive Energy: Translates as high energy, high engagement. Teams in this quadrant are focused, passionate and driven toward achieving their goals.
2. Comfortable Energy: Low energy, low engagement. This state can lead to complacency and a lack of innovation.
3. Resigned Energy: Low energy, high engagement. Employees may be working hard but are frustrated and disillusioned.
4. Corrosive Energy: High energy, high engagement in a negative context. This can result from internal conflicts and toxic competition.
In my work with various clients, I've observed that startups often face unique challenges in maintaining organizational energy. Limited resources, high uncertainty and rapid changes can lead to energy fluctuations. However, I've also seen that fostering a strong, supportive culture and clear communication can make a significant difference.
Strategies For Maintaining Optimal Energy
In order to diagnose your startup's energy state, regularly assess the levels of motivation, engagement and collaboration within the team. Use surveys, feedback sessions and performance metrics to gauge the current energy state. Once you've established your energy state, you can work to improve or maintain it.
Addressing Negative Energy
If your company falls into this category, it's important to identify and resolve factors that drain energy. Common culprits include unclear goals, poor communication and lack of recognition. Ensuring transparent communication and clear objectives can help mitigate these issues.
For example, one client I had struggled with low morale and burnout due to unclear expectations and constant changes in direction. By implementing regular team meetings, clear goal-setting sessions and creating channels for open feedback, we were able to shift the organizational energy toward a more positive and productive state.
Fostering A High-Energy Environment
High-energy, productive companies require a work environment that nurtures passion, focus and a sense of purpose. To achieve this, I find several of Bruch and Vogel's strategies to be effective, including:
Have a clear vision and goals. Ensure that all employees understand the company's mission and how their roles contribute to its success. This creates a shared sense of purpose and direction.
Provide empowerment and autonomy. Give teams the autonomy to make decisions and take ownership of their projects. Empowered employees are more likely to feel invested and energized.
Offer continuous learning. Even though startups often involve a fast-paced environment, it's still important to provide opportunities for skill development and career advancements.
Adding to those suggestions, I also feel it's important to celebrate achievements so that employees feel valued and appreciated. I hold monthly “gratitude” meetings where team members can express their gratitude toward each other. This could be for specific achievements or more general support. These meetings are a time to reflect on the past month’s achievements and recognize everyone’s contributions, creating a positive and appreciative atmosphere.
We also integrate recognition into daily routines. We have a group chat where team members can easily give shout-outs to each other. This helps make recognition a part of the daily workflow without requiring additional meetings or taking up too much time. I believe celebrations don’t have to be formal. We organize casual calls and virtual coffee hours or send out gifts as a token of appreciation. The goal is to create a relaxed environment where everyone feels included and valued.
Maintaining optimal organizational energy is vital for the success of any startup. By understanding and actively managing energy levels, startups can navigate challenges more effectively, boost productivity, enhance employee morale and, ultimately, be prepared to tackle the dynamic landscape of the business world.
By Gayatri Panda, Business Partner, Themis Technologies Ltd
Published at Forbes